1981
STAR RAYS was conceived on a handshake between Rajendrabhai D Shah and Dilipbhai B Mehta on basis of mutual trust and a shared passion to excel in the diamond business. The trust has only grown and continues to benefit forthcoming generations.
1984
With an eye on cultivating international contacts and export oriented clients, 1984 marked our entry to Bombay which was the largest trading hub. We established our first sales and marketing office in Bombay and began our upward journey.
1985
STAR RAYS grew bigger as Rameshbhai D Shah and Jitendra D Shah joined the early founders Rajendrabhai D Shah and Dilipbhai B Mehta to fuel the growing demand and expanding business.
1988
In a bid to enhance production and have greater control over quality of our finished products,, we bought our first manufacturing unit measuring 6500 square feet in Surat.
1993
We expanded to a new premise in the strategically important PRASAD CHAMBERS tha became our main marketing base in Mumbai. We started reaping the benefits of a exposure to a bigger and robust trading community.
1998
Marked our foray into the international market with an informal marketing arrangement to extend our reach in Europe. We also ventured into retail jewellery sales by floating “Star Jewellery” in the diamond city of SURAT that marked our B2C presence.
2001
Marked the most crucial year as we migrated from small melee goods to production and marketing of solitaires. The strategy of moving into the Category of Light Brown solitaires helped us solidify our position in the highly commoditized diamond market.
2002
STAR RAYS believes that application of newest technology and overhaul of manufacturing system was key to operational excellence and delivering value in diamonds. We consolidated all manufacturing under one roof in our new, 45000 square feet factory at Surat.
2004
STAR RAYS extends it marketing reach and becomes truly global by making its presence in the worlds largest consumer market in North America by floating a wholly owned Subsidiary - Star Solitaire Inc - New York.
2005
The entry of the younger generation brought new dynamism and fresh ideas to STAR RAYS. Realizing that E-commerce would be the way forward, we launched our inventory online at www.starrays.com with user friendly features.
2006
Increased diamond inquiries from a diverse inventory required use of a new age technology which allowed easy management of diamond parcels. STAR RAYS adopts the use of the most forward technology of RFID- Radio Frequency Identification Tabs in Inventory management at both the factory and the sales office.
2007
STAR RAYS achieved 3 years of continuous topline growth to the tune of 47% while adding 220 new customers in 11 countries where we had not done business before. Continuous improvements in manufacturing and sourcing helped us provide a superior make in our diamonds which led to heightened business activity.
2010
STAR RAYS was among the few companies that introduced a Real Time Mobile App for Blackberry and I –phone users that allowed them to buy diamonds on their smart phones instantly without having to use a laptop or desktop.
2011
An anticipated increase in the e- commerce business leads us to offer greater transparency to our online buying customers. We achieved this by adding more attributes to SGS or STAR RAYS Grading System and making them available online on our website along with pictures of diamonds.
2012
STAR RAYS Announces its first retail jewellery showroom by venturing its outlet in surat City where the new store offers a serene buying experience with the introduction of a BRIDAL LOUNGE SECTION and B2C for 2012.
2012
STAR RAYS Makes the Big move from the Opera House diamond District to the new sprawling complex of Bharat Diamond Bourse at Bandra Kurla Complex. Our new office at DW-2031 brings Management, Marketing, Stock, accounting under one roof and offers greater comfort and access to our visiting international customers.
2013
STAR RAYS inaugurates a revamped website wit a new fresh look and the most awaited feature o 360degree HD video and Clear HD picture that reveal the grade setting inclusions easily in pictures and helps customers while enhancing the online buying experience.
2014, May
APRIL STAR RAYS achieves the most coveted status of De Beers sight holder and joins the ranks of the leading diamond manufacturers of the world. the opportunity to get rough first hand from the world leading mining company adds new synergies to our product offerings for the benefit of our customers.
2014, Jun
STAR RAYS opens an office in the Pearl of the orient- Hong Kong. STAR RAYS Diamond HK Ltd offers our existing customers a convenient location in Tsim Sha Tsui and jump starts our plan to serve the entire Far East market and open new channels of distribution into Mainland China, Singapore, Vietnam and Thailand.
2014, Oct
STAR RAYS adds one more retail location of its jewellery arm- STAR JEWELLERY at the prime retail market of C G Crossroads in Ahmedabad. The new store offers a serene buying experience with the introduction of a BRIDAL LOUNGE SECTION.
2016, Mar
We Launch our upgrade version in Mobile Application with better features and easy to access for our customers. The Application is available on App Store/Play Store for download.
2019, Jun
STAR RAYS establishes a fully owned subsidiary, STAR RAYS Diamonds Botswana (Pty) Ltd which manufactures diamonds in a fully equipped, state-ofthe- art factory in Gaborone, Botswana.STAR RAYS Botswana is a De Beers Sightholder.
2020, Feb
STAR RAYS becomes the First Indian Diamond Company to measure its carbon footprint and publicly announces its commitment to head towards carbon-neutrality.
2020, Dec
STAR RAYS completes 40 years
2021, Jan
YOU CARE is our initiative at STAR RAYS to mak our valued clients part of a collective journey towards sustainability.
2022, Jun
STAR RAYS establishes another fully owned subsidiary in Windhoek (Namibia) as STAR RAYS Diamonds Namibia (Pty) Ltd.
2023, Jan
Shortly after establishing its top of the line manufacturing facility in Namibia , STAR RAYS gets its first sight holding at Windhoek Namibia